OUR TEAM
JAMES ELFER
founder
James has a master’s in behavioural science from the London School of Economics, and spent 10 years in people and consulting before founding MoreThanNow in 2016. He specialises in making experiments happen and bridging the gap between academia and the corporate world.
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KATRYN WRIGHT
behavioural science lead | social impact
Katryn spent ten years working in responsible business and human rights before retraining as a behavioural scientist. She has a master’s in Behaviour Change from UCL and currently leads the and leads the Diversity and Inclusion, Ethics and Leadership portfolio.
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ZSOFIA BELOVAI
behavioural science lead | performance
Zsófi has an MSc in behavioural science from the London School of Economics, and an undergrad in psychology from Cambridge University. She currently leads the psychological safety, reskilling, and performance & culture portfolios.
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GUUSJE LINDEMANN
senior Behavioural Science Associate
Gus got her master’s from the London School of Economics in Psychology of Economic Life, after reading Liberal Arts at the University of Bristol. She works under the social impact portfolio on DEI, ethics and wellbeing experiments.
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CANSIN ARSLAN
consultant analyst
Cansın is a Postdoctoral Research Fellow at the University of Exeter. She has a doctorate in Economics, and specialises in field experiments and rigorous data analysis. Her current research focuses on gender gaps in the workplace.
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PRIYA GILL
senior Behavioural Science Associate
Priya earned her master’s from the London School of Economics in Behavioural Science with a specialism in Wellbeing, after studying Psychology and Economics at Harvard College. She works under the social impact portfolio.
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OLIVER HAUSER
academic advisor
Oliver is an Economics Professor at the University of Exeter, as well as an Alan Turing Fellow and a UKRI Future Leaders Fellow. He spearheaded the BIG IDEAs Initiatives, which uses RCT’s to reduce bias in the workplace initiative. His research been published in leading publications such as the Harvard Business Review, Journal of Economic Behavior and Organization and Nature.
Find out more on his website.
AAYUSHI PRASAD
Behavioural Science Associate
Aayushi earned her master’s from the London School of Economics in Behavioural Science, after studying Economics and Psychology at Ashoka University. She works under both the social impact and performance portfolios.
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Research is best when done together!
We always work with brilliant academics: